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Data security

This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, which are text files placed on your computer to help the website analyse how visitors use the website. The information generated by the cookie about your use of this website (including your IP address) will be transmitted to and stored by Google on a server in the USA. Google will use this information for the purpose of evaluating your use of the website, to compile reports on website activity for website operators and to provide other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law or where such third parties process the information on behalf of Google.

Facebook Pixel
We use Facebook Pixel of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”), on our website. This concerns a collection of the behaviour of users after the user has seen or clicked a Facebook ad. The background of this process is to analyse the effectiveness of Facebook ads for statistical and market research purposes and optimise any future advertising measures.The collected data is anonymous for the company and cannot be used to draw any conclusions about the identity of the user. Facebook stores and processes the data in order to enable a connection to the respective user profile and so that Facebook can use the data later for its own advertising purposes in accordance with the Facebook data policy (https://www.facebook.com/about/privacy/). There is the option to enable Facebook and its partners to place ads on and outside of Facebook. A cookie can be saved on your computer for these purposes.The given processing operations are carried out exclusively upon granting express consent pursuant to Art. 6 para. 1 lit. a GDPR. Consent may only be given for the use of Facebook Pixel by users who are at least 14 years old. If you are younger than the given minimum age, we request that you ask your legal guardian for permission. Facebook Inc., based in the USA, is certified for the US-European Data Protection Convention, the Privacy Shield, which guarantees compliance with the data protection level applicable in the EU. You can set your Internet browser in such a way that the use of cookies on your computer is deactivated, and consequently no cookies can be saved on your computer in the future. Furthermore, cookies that have already been saved can be deleted.
Deactivation of cookies can cause some functions on our Internet sites to no longer work. You can also deactivate the use of cookies by third party providers, such as Facebook for example, on the following website of the Digital Advertising Alliance: http://www.aboutads.info/choices/.
As an alternative to this, there is the possibility of clicking the following link to save an “opt-out cookie”. This will ensure that there will be no recording and processing by Facebook in the future. It should be noted that this opt-out cookie applies exclusively to the browser and not to the domain. As soon as you delete cookies in your browser, this link has to be clicked again.